Tag: PPC
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How 1 Letter Can Lose You £100K
A quick but important lesson in PPC strategy for you. One of the services we offer is mobile website design, we’re very good at building mobile optimised websites and then driving a ton of local traffic to them, in fact our mobile campaigns are our best performing landing pages… I’ll show you one of the […]
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41 Important Things To Know About Paid And Organic Search
Over the weekend it persisted with rain here, in (normally sunny) Sydney, so I did what any normal man would do and watched the F1 (C’mon Hamilton!) and got my geek on online. I saw a ton of seriously cool stuff, and using my trusty clipper, I made a list of the key insights and […]
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DMI 068 – Top 3 PPC Mistakes And How To Avoid Them
Are you wasting money on your Google ads? Here’s some common errors we see when we take over PPC accounts from other companies. [powerpress]Enjoyed the podcast? Take a moment to visit iTunes and leave us some feedback on our Digital Marketing Insider Podcast – we’d love to hear what you think. Thank you! You can […]
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How To Get A 480% Increase In Conversions In Just 4 Days (Without Spending More Money)
Ah, hyped headlines, don’t you love ‘em? 😉 The best part about that particular example is that it’s true. Recently, I created a Facebook Ads campaign for a client in order to ensure they got a steady stream of qualified people to their offer. The offer (in this case) was a free ticket to a […]
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Digital Marketing Insider Podcast 027 – Your Website Is Slow Here’s How To Speed It Up
[powerpress] If you want to increase your website conversion rate then your first port of call should be to improve the speed of your website, i.e. the time it takes you to serve a complete page to your user so that he/she can start using it. In our tests it has by far the biggest ROI […]
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Digital Marketing Insider Podcast 022 – How One Letter Can Lose You £100K
[powerpress] A quick but important lesson in PPC strategy for you. One of the services we offer is mobile website design, we’re very good at building mobile optimised websites and then driving a ton of local traffic to them, in fact our mobile campaigns are our best performing landing pages… I’ll show you one of […]
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Digital Marketing Insider Podcast 006 – How To Sell More Products Online
 [powerpress] Now is the perfect time to see what you can do differently to maximise website visitors and revenue for your PPC campaigns. It’s actually very obvious, if I were to have just looked at the past year performance of some of our PPC accounts, I would have known which keywords increased in conversions or […]
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What Are The Most Expensive Google Keywords
Ever wonder what the most expensive Google PPC keywords are? The team at Wordstream analyzed over 10,000 of the most expensive keywords, categorized them in 20 categories and created a nice little infographic.  Take a look at the chart below, and if your business isn’t in any of these competitive categories, enjoy! So if […]