Tag: online sales
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4 Kickass Retargeting Strategies
What do you think of when you hear “retargeting”? Most would say that it’s a tool used to bring people back when people abandon shopping carts. At least, that was the original intent when this concept first came about, and that’s how people were conditioned think. However, as entrepreneurs, our job is to use whatever […]
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What Your Single Friends Can Teach You About Lead Generation
Do you have single friends? According to bunch of studies done by big online dating sites, apparently 25% to 50% of relationships are now started online. The other 50 to 75%? They’re probably NOT using those sites. Ok, even though I might be poking fun, you and I know that now pretty much everyone these […]
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DMI 060 – The Easiest 2% Sales Increase You’ll Ever Make
You’re losing money every day. You probably don’t even know it. No one is ever going to call and tell you. But every day some of your customers have a problem ordering from you and instead of persisting they simply give up. You lose their money and your business suffers. Checkout Abandonment I am constantly […]
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How Good Do You Need To Be To Make Money Online Now?
I’m a BIG believer in the lean start up style of building online businesses. Good enough is good enough has been my mantra for many many years and it’s worked very very well. There was a time when you didn’t have to be great, when you could simply throw up a crappy squeeze page and […]
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Digital Marketing Insider Podcast 031 – Why You’re Not Making Sales Online
[powerpress] I was reminded again yesterday of the late great David Ogilvy and what he had to say about the limitations of marketing. One of our clients took us on to do PPC for him in the male supplements niche. This is a killer niche as men spend big to look good and remain youthful, […]