Tag: direct response
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Digital Marketing Insider Podcast 029 – How to Measure the Effectiveness of Your Advertising
[powerpress] How can a business owner tell, quickly what the public’s reaction is to his advertising? By the number of responses it produces! Responses can take many forms: sales through retail or online stores; orders sent in by mail or online; requests for samples, or further information, leads for sales people to follow up. Direct […]
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Digital Marketing Insider Podcast 023 – Direct Response Social Media Marketing
[powerpress] The social media management I see is utter crap. It reminds me of the image advertising I see loss making companies running all the time, so I’ve coined the phrase: Direct Response Social Media Marketing Would it be lame if I put a trademark by the side of that? probably. anyway As the name […]